Copywriting, messaging and big ideas
Crockd is what ideal clients (and ecommerce businesses) are made of… a big idea turned tangible product backed up with branding to match 🤌🏼
When Rosa, one of the super smart brains behind Crockd, showed up wanting copy my first reaction was “wait… why? What you’ve got is already SO good!”
Read MoreHiring a copywriter can feel like a put-everything-you-got-on-red level gamble, particularly when you’re just starting your business…
What if they miss the mark or they just don’t get your brand?
Read MoreQuiz Pop Quiz: When is a quiz not a quiz?
(Don’t mind me, just casually working the word “quiz 4 times into a 10-word sentence) #skills
Read MoreIn this instalment of Quiz Unboxing I’m dissecting the latest offering from DTC heavyweights, Beardbrand.
Known for sharing a generous amount of educational and entertaining content, in a variety of forms, Beardbrand are no stranger to testing out ideas. And their Say Goodbye to Scent Confusion quiz is a solid concept worth looking at…
Read MoreThe biggest sales period of the ecommerce year is just around the corner (just in case you hadn’t noticed the Christmas section popping up at your local Target).
Don’t stuff up your opportunity to boost sales.
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